Online Marketing

SEO versus Google AdWords

People often get SEO and AdWords mixed up. Here’s the important differences: Search Engine Optimization… …relates to organic (i.e. not paid) search results and page rankings. Key Factors of SEO • Implementing great SEO on your website improves your organic page rankings — in other words, what Google thinks provides the best answer for a …

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The Value of Segmented Email Marketing Discussed with Private Practice Experts

Private Practice Launcher was thrilled to be featured on Kelly and Miranda’s blog last week. The two private practice experts, who offer an impressive selection of trainings and bootcamps geared towards business expertise, published our guest post detailing the value of segmented email marketing for private practices. We’ve mentioned segmented email marketing for therapists, psychologists, and other private …

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Actionable Online Marketing Ideas for Psychologists & Other Private Practices

Our previous blog post discussed big-picture marketing strategies for private practices. At some point, however, it’s imperative to choose a specific initiative and get started. The following four actionable ideas give psychologists and other private practices a clear picture of proven, successful online marketing plans. We’ve also outlined first steps to kick-start each idea and …

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